PRODUCT IMPROVEMENT CAMPAIGN: Dear Kia Optima Owner: Kia Motors America, Inc. is conducting an important Product Improvement Campaign to perform a software update on some 2014 MY Optima vehicles equipped with 2.4L Gasoline Direct Injection (?GDI?) engines, and all 2015 MY Optima vehicles equipped with 2.4L GDI and 2.0L Turbocharged GDI (?T-GDI?) engines to protect the engine from excessive connecting rod bearing damage. The update will be done free of charge and will only involve the addition of newly developed computer software for the Engine Control Unit (?ECU?).
